Symetria

Within the word Symetria, additional letter E was addwd to point on the symmetry, while in negative space there is also an additional meanings like dumbbell, balance, difference, or abdominal wall representations.
The color of the visual identity is inspired by the active Aurora Borealis.
The appearance of the active Aurora Borealis is in constant motion, its curtain consisting of many parallel rays.
The Earth’s magnetic field extends symmetrically from north to south, and the aurora takes on mirror symmetry as the solar winds wrap around the planet and drift from the part of the earth facing the sun. This phenomenon becomes “magnetotail” during a storm and this process causes a recurring symmetry.
The gradient consists of purple and blue - turquoise. Purple color is associated with luxury and elegance, and turquoise blue for strength, reliability and calmness.